Syte is a visual discovery and personalization technology platform that helps retailers and eCommerce to increase revenue by using state-of-the-art deep learning algorithms to personalize each customer interaction. The company’s advanced visual discovery and segmentation engine use machine learning to build actionable customer segments in real-time, enabling marketers to take instant action via visual discovery personalization, recommendations, and automatic optimization - in a single platform.
If you’re a natural storyteller, passionate about bringing the product alive and love a good challenge, working with cutting-edge tools and technologies, and collaborating with amazing people, you are what we are looking for!
Who you are:
- Exceptional, energetic marketer who wants to be part of an amazing journey to create a category.
- Comfortable analysing market data and product features to develop sharp value propositions that drive customer adoption and revenue.
- Passionate about understanding customer needs and online experience.
- Natural storyteller who loves working with sales team to create and innovate with tools to support and win the deal.
We are looking for you to help us shape the future of shopping!
What you'll be doing:
- You will be the Syte Market strategy expert developing our GTM.
- Introduce the product into each market by defining and executing GTM
- Own competitive research, and market analysis, monitoring and identifying trends, threats, and opportunities for growth, with a focus on customer feedback.
- Collaborate closely with product teams to deliver insights that impact product roadmap.
- You will be part of developing positioning, messaging, competitive differentiation, and enabling the sales and marketing teams to work efficiently together iot generate and close opportunities.
- Develop messaging & positioning for each of the new products launch, telling stories about how they all work together, and making sure it reflected in all marketing communications and customer touch points
- Define and implement Syte’s value proposition for various customer’s personas
- Enablement (run the program for SD and Sales)
- Customer communications
- Cross-functional role (working with CS, Marketing, Sales etc to own GTM)
What you should have:
- 2+ years of B2B marketing experience.
- Project management skills
- Previous start-up experience and/or an e-Commerce brand is a huge plus
- Excellent English with standout verbal and written communication skills